According to Werdmuller, the company has seen wide usage across broadcasters in the U.S. and Mexico. He mentions that one customer, Nexstar Broadcasting, which runs 55 TV stations in the U.S., is now seeing a 5x to 8x return on its investment. For many broadcasters on the service, the savings come from their ability to ditch the satellite truck, which one client said was $500 to hook up and $25 for every five-minute satellite window. And there’s the truck operator to think of, too. Those are some hefty costs Latakoo is helping to take down.
Someone asked me for a one-line description of Latakoo today. So here’s what we do in simple terms:
Latakoo is an enterprise video transfer solution that lets you send high quality video securely from any Internet connection. It’s easy to use, and extremely fast, thanks to our built-in one-click compression. And it’s affordable: paid plans start at $7.95.
(Of course, if you gave me more room, I’d tell you about the integrations with third-party sites and enterprise asset management systems, the apps for Mac, Windows, iPhone and iPad, the ability to download your video in a variety of formats suitable for professional editing, and the public video blog platform. Maybe you should bend my ear sometime – or just try it out.)
1. What do you propose to do?
Speed up, simplify, economical sending and sharing of large video files from anywhere to aid journalists and others.
2. Is anyone doing something like this now and how is your project different?
Slow or expensive methods of video delivery exist, but latakoo is fast and inexpensive. We speedily send, share, download, and transcode large video files and provide public and private distribution.
Check out our full Knight News Challenge profile and – if you like our idea – click the “heart”.
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We launched our iPhone app today. By compressing your video before you upload it to the web, latakoo Flight Mobile makes it easier to send high-definition video from your iPhone over a cellular connection. And because it’s latakoo, your video is private, sharable, and beautiful.