This TEDx talk by Kaliya is worth watching:
Jane McGonigal’s TED talk starts out a little bit hokey, but rapidly evolves into an important new idea that could genuinely change peoples’ lives.
Jane was the community designer for I Love Bees, the infamous Alternate Reality Game that was released as a promotional endeavor for Halo 2. Her later work recognizes the importance that games play in society, and harnesses our impulse to play in order to create solutions to real-world problems. Her slogan – reality is broken; games designers can fix it – challenges our assumptions of what is worthy, and immediately offers a new line of inquiry. It’s at once a beautiful acknowledgement of the human condition and a practical way to effect real change using technology in an innovative new way.
Want to learn more? She’s put her research online.