More mainstream blogging

The BBC has started weblogging.

Although the feedback we receive is overwhelmingly positive, I still get criticisms that the medium is for teenagers and slackers, and has no use in a knowledge-sharing environment. One critic even suggested that incorporating blogging and similar technologies was “riding a hype wave” and merely “checking off buzzwords”. Sorry, but you’re completely wrong; there has never been an easier way to publish. I can see how these technologies would be threatening to an old guard that strongly believes in hierarchy and privilege, but I believe in a democracy of knowledge, where anyone can send their ideas out into the world and they’re judged on their own merits. Clearly that idea is spreading.


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